Why companies to build multi-lingual website?
2013-12-27 09:18:03 Website Name Read
The Internet continues to grow and develop, has become the preferred way to businesses and individuals seeking business opportunities, goods, services and information to understand. From the perspective of standing enhance the competitive advantage of an enterprise to build a multi-language site is the increasing number of customers premise and efficient means to increase sales.
With the accelerating of the process of internationalization, multilingual website will become an indispensable part of businesses and organizations.
Multi-language website to help businesses face many non-English speaking Internet users
Change over time, the proportion of non-English speaking Internet users is constantly rising. Compared to the previous situation by English-speaking users to control the Internet has produced a fundamental change. Nelson Group (a U.S. Internet research and consulting company) in March 2005 about: foreign Internet market is the mature fruit, as long as you are willing to pay less effort will be able to get a huge harvest. The results show that the Internet tends to slow the growth in the United States, Germany, Britain and Sweden, in other countries such as France, Hong Kong, Italy and Japan grew significantly.
Nelson, a senior analyst explained: "The most readily available opportunities in the country's Internet usage and the user (or site) before the relationship has been established culture in the current growth stage, customers will become the loyal customer base." multi-language Web site an effective marketing tool in the enterprise has the ability of the majority of Internet users to communicate in their own language, which not only means an increase in sales even more valuable is to establish your brand, services and products in the local market known.
The construction of multi-language website is a great program because it is likely that corporate marketing, seize new users, the most effective way to establish new customer relationships and the empowerment of an international image of the corporate brand of.
Multi-language Web site can bring new customers
By your multilingual website exposure in front of